The Method and The Magic
By Laurie Axelrod and Beth McDonald
At some point, every leader is called upon to drive a complex change—from a new way of working within a department to a game-changing, enterprise-wide project.
Imagine it’s your turn. You know that getting there requires people at all levels in the organization to see the value of this change and get on board.
Our unique method for helping people embrace change and the magic that makes it happen is outlined in our lively and actionable book – The Method and the Magic.
We frequently host book discussions and speak at industry sessions.
We also work with teams to brainstorm ideas and establish a path forward.